Marketing Brand Manager

Abbott's Molecular Diagnostics division is seeking an on-site Marketing Brand Manager in Lake Forest, Illinois. This role will lead branding and communications initiatives across multiple channels, partnering with global teams to develop and execute strategic marketing programs that drive business objectives and strengthen brand presence globally. The position requires managing brand projects, developing promotional plans, creating marketing materials, and ensuring brand consistency.

• Manage, plan, and implement branding and communications projects
• Develop product promotion plans in collaboration with Product Marketing
• Create and produce marketing materials, advertising campaigns, and digital tools
• Serve as a brand champion, ensuring all communications are consistent
• Provide channel strategy expertise and recommend effective deployment of assets
• Coordinate and support global branding and marketing efforts