Senior Paid Media Manager

Topstep is seeking a Senior Paid Media Manager to lead and optimize paid acquisition campaigns across channels like Google, YouTube, and Paid Social. This analytical and hands-on role involves managing budgets, testing new channels, and collaborating with cross-functional teams to drive measurable growth and improve customer acquisition efficiency.

• Manage day-to-day execution and optimization of paid acquisition campaigns
• Optimize campaigns for CPL, CAC, ROAS, and conversion performance
• Identify and test new acquisition channels such as Reddit and CTV
• Design and execute structured experimentation frameworks for performance improvement
• Partner with creative teams to develop and test new advertising concepts
• Collaborate with teams to optimize the customer acquisition funnel