Content Strategist

Procore is seeking a Content Strategist to develop connected web experiences and content journeys that help construction professionals solve problems. You will collaborate with cross-functional teams to drive pipeline through authoritative storytelling and data-driven insights, leveraging your expertise in content strategy, SEO/AEO, and audience engagement.

• Develop content strategy using audience, search, and performance data
• Create content that earns visibility in search and AI search
• Connect content into clear journeys across the website
• Partner with brand and web teams for creative assets and web experiences
• Measure content's contribution to pipeline and test new hypotheses
• Interview subject matter experts and build a knowledge bank