Head of Marketing

Lead marketing strategies for ZEISS Korea's Medical Technology division, aligning with global objectives. Develop and execute go-to-market plans, drive digital initiatives, and manage integrated marketing campaigns. This role involves portfolio strategy, commercial excellence, and leading a local marketing team to foster business growth.

• Develop and execute local go-to-market strategies
• Drive digital business initiatives and enhance customer engagement
• Lead Commercial Excellence initiatives
• Develop and implement integrated marketing campaigns
• Manage multi-channel marketing initiatives
• Lead and develop the local marketing team