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Lead, SMC Marketing (ABM Growth Strategy)
Snapchat
6 LocationsPosted Sep 10, 2026 · 2h ago
Full-timeLeadHybridConsumer Tech
About this role
Snap Inc. is seeking a Lead, SMC Marketing to develop and execute an Account-Based Marketing (ABM) growth strategy for their Small and Medium Customers (SMC) organization. This role will focus on building the medium advertiser pipeline by translating business objectives into ABM plans, identifying new demand channels, and designing outreach plays. You will drive cross-functional collaboration and own key performance outcomes related to qualified accounts and sourced pipeline.
What we are looking for
6- Develop ABM growth strategy for medium advertisers
- Translate business objectives into ABM plans
- Identify and evaluate new demand channels and partnerships
- Design and execute 1:many, 1:few, and 1:1 ABM outreach plays
- Drive cross-functional delivery and collaboration
- Own outcomes for MQA volume, BD acceptance, and sourced pipeline