Manager of Marketing, Paid Search

Strayer University is seeking a Manager of Marketing, Paid Search to lead our paid search strategy and team. This role is responsible for a multi-million dollar budget, translating enrollment targets into effective bid strategies, and managing a team of paid search professionals. You will be the subject matter expert on search, guiding our approach to AI-driven campaigns and preparing the channel for future growth.

• Owns end-to-end paid search strategy and multi-million dollar budget
• Translates enrollment and revenue targets into channel goals and bid strategy
• Expert in AI-driven campaign types and automated bidding
• Manages, develops, and retains a team of paid search professionals
• Establishes channel standards, quality assurance protocols, and playbooks
• Partners with cross-functional marketing, analytics, and operations teams