Director of Marketing, Connected Care Group

Lead marketing strategy and growth for Baxter's Connected Care portfolio, encompassing digital products and platforms. This role focuses on shaping portfolio strategy, driving customer adoption, expanding market reach, and optimizing commercial performance. You will modernize marketing capabilities using data-driven insights and AI, leading a team to accelerate revenue growth and enhance customer value.

• Lead marketing strategy for Connected Care portfolio
• Drive customer adoption and market expansion
• Modernize marketing with data-driven and AI approaches
• Develop and lead a high-performing marketing team
• Shape portfolio growth strategy and influence business priorities
• Ensure alignment between product strategy and commercial execution