Sr Manager Social Media

Lead the social media strategy and execution for Academy Sports + Outdoors, shaping a unified brand presence across major platforms. You will manage paid and organic content, guide content creation and brand ambassador programs, and optimize performance through analysis and testing. This role also involves managing a growing social media team and collaborating with various internal and external partners.

• Develop and plan social media strategy for major platforms
• Manage paid and organic content strategies
• Guide content creation and brand ambassador programs
• Optimize social media performance through analysis and testing
• Manage and mentor a social media team
• Collaborate with creative, paid media, and influencer partners