About this role
As a Sr. Marketing Campaign Specialist, you will develop and execute integrated, full-funnel marketing campaigns across multiple digital channels. You will be responsible for driving customer acquisition, retention, and business growth by managing campaigns from strategy to performance analysis. This role requires close collaboration with various internal teams and external partners to achieve measurable business outcomes.
What we are looking for 6
- Develop and execute omnichannel marketing campaigns for lead generation and revenue growth
- Manage campaign strategy, audience targeting, messaging, and channel deployment
- Track and analyze campaign performance across digital channels, recommending optimizations
- Partner with cross-functional teams including sales, analytics, and creative services
- Manage campaign timelines, budgets, and project documentation
- Experience in B2B, healthcare, or medical marketing preferred