Senior Analyst, Search Engine Marketing

Horizon Media is seeking a Senior Analyst, Search Engine Marketing to create, implement, and optimize paid search campaigns across various platforms. You will develop bidding strategies, analyze performance data, and contribute to client reporting and strategic planning. This role offers the opportunity to grow within an innovative advertising firm known for its exceptional culture.

• Create, implement, track, analyze, and optimize Paid Search campaigns
• Develop and employ successful bidding strategies and keyword management
• Generate and analyze performance reports, identifying data anomalies
• Assist in developing test design roadmaps and quarterly planning
• Lead portions of client reporting calls, communicating key metrics
• Provide support on forecasting and new business opportunities