Manager - Experiential Marketing

Manage and execute experiential marketing, retail activation, and consumer engagement initiatives for the West region of India. This role translates brand strategies into impactful retail campaigns and on-ground experiences to increase brand awareness and support sales objectives. You will collaborate with various internal teams and external agencies to ensure seamless planning and execution of all marketing activities.

• Develop and execute regional experiential marketing and retail activation strategies
• Translate national campaigns into regional and local market activation plans
• Plan, coordinate, and execute integrated marketing campaigns across channels
• Partner with Retail Operations and Sales for store-level activations
• Plan and execute experiential events, partnerships, and sponsorships
• Monitor market trends, consumer behavior, and competitor activities