About this role

The Federal Home Loan Bank of New York is seeking a Digital Marketing Specialist to execute and optimize digital marketing initiatives. This role involves developing and deploying email campaigns, landing pages, and web content using marketing automation and CMS platforms. You will collaborate cross-functionally to ensure digital campaigns align with business objectives and analyze performance to drive engagement and efficiency.

What we are looking for

6

Execute and optimize digital marketing initiatives across marketing technology platforms
Develop and deploy email campaigns, landing pages, forms, and web content
Update, maintain, and enhance the Bank’s public website
Monitor and report on website and campaign performance
Build, execute, and optimize integrated digital campaigns
Leverage data across marketing technology stack for campaign execution and insights

Skills mentioned

1

JavaScript

Work authorization

No visa sponsorship is available.