Communications Planning Manager

Bose is seeking a Communications Planning Manager to develop integrated communication strategies for new product launches. This role involves defining the communications challenge, audience, messaging, consumer journey, and channel strategy to create a connected plan across all consumer touchpoints. You will partner with various teams to ensure strategic alignment and effective execution.

• Develop integrated communications strategies grounded in business objectives and audience insights
• Define communications challenge, audience journey, messaging architecture, and channel roles
• Translate product features and claims into clear messaging and activation guidance
• Own the integrated activation architecture and maintain a single source of truth
• Lead cross-functional initiatives and align stakeholders without direct authority
• Define measurement frameworks and lead post-launch reviews for continuous improvement