About this role

Podium is seeking a Senior Vertical Marketing Manager to own the end-to-end marketing strategy for their HVAC sub-vertical. This role requires deep customer expertise and the ability to execute across various marketing channels to drive brand awareness, acquisition, and retention. The ideal candidate is a strategic, data-driven marketer with a proven track record of generating measurable growth in B2B SaaS.

What we are looking for

6

Own marketing strategy and revenue goals for the HVAC vertical
Drive partner marketing campaigns and influencer engagement
Develop deep understanding of HVAC customer needs and market dynamics
Collaborate cross-functionally with Sales, Product, and Customer Success
Create vertical-specific marketing collateral and content
Leverage data and analytics (SQL) to optimize marketing performance

Skills mentioned

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SQL