Senior Growth Marketing Specialist

ServiceTitan is seeking a Senior Growth Marketing Specialist to drive expansion revenue by executing marketing programs focused on upsell, cross-sell, and product utilization within their existing customer base. This role involves developing and implementing data-driven campaigns, collaborating with cross-functional teams, and optimizing performance to achieve measurable business impact.

• Execute full-funnel, multi-channel marketing campaigns for upsell and cross-sell
• Manage end-to-end campaign execution, from intake to performance tracking
• Collaborate with product, sales, operations, and customer success teams
• Develop messaging and visuals that resonate with customers
• Analyze campaign data to identify optimization opportunities
• 3-5 years of marketing experience, with focus on demand generation or lifecycle campaigns