Marketing Manager

Manulife and John Hancock seeks a Marketing Manager to lead integrated U.S. Retail marketing campaigns for their Global Wealth & Asset Management business. This role involves coordinating campaign development, execution, and analysis across various channels to support intermediary sales efforts.

• Coordinate and implement marketing campaigns and materials
• Develop and present integrated marketing plans
• Manage media channels and track ROI
• Create and manage marketing budgets
• Collaborate with sales, product, legal, and compliance teams
• Monitor campaign effectiveness and competitor activities