Digital Marketing Specialist

Florida Cancer Specialists & Research Institute is seeking a Digital Marketing Specialist to manage and implement digital marketing strategies. This role involves planning, executing, and reporting on digital campaigns across various channels, including SEO, PPC, and social media, while also overseeing website content and online reputation management.

• Plan, implement, measure, and report on owned digital channels and campaigns
• Develop and monitor statewide digital brand & marketing strategy
• Oversee website support, including CMS and SEO efforts
• Monitor and report on digital campaigns (PPC, SEO, SEM, social retargeting)
• Manage online reputation and respond to reviews
• 5 years of experience in digital marketing, preferably in healthcare