Digital Marketing Specialist

6sense is seeking a Senior Performance Marketing Manager to drive pipeline growth through paid media strategy and execution. This senior individual contributor role involves owning the full paid media portfolio, managing budgets, and delivering against performance targets. You will develop strategies across SEM, paid social, display, and emerging channels, optimize campaigns, and report on performance to executive leadership.

• Develop and own paid media strategy across SEM, paid social, display, and CTV
• Manage significant paid media budgets with accountability for ROI and performance
• Lead channel planning with a full-funnel perspective
• Design and execute sophisticated audience targeting and ABM programs
• Own performance outcomes including MQL targets and pipeline contribution
• Build and execute a structured testing roadmap across channels and audiences