Senior Performance Marketing Manager

Fieldguide is seeking a hands-on Senior Performance Marketing Manager to own paid growth channels, including search, social, and third-party media. This role is responsible for budget, testing, measurement, and driving a significant portion of qualified leads and pipeline. The ideal candidate will have a strong track record in B2B performance marketing, experience with AI in marketing workflows, and a data-driven approach to optimization.

• Own paid search, paid social, and third-party media channels
• Manage budget, tests, measurement, and performance metrics
• Drive 30-50% of high-quality MQLs and 30% of total pipeline
• Build and optimize campaigns hands-on, not via agency
• Close the measurement gap and build full-funnel attribution
• Utilize AI daily to enhance marketing output and efficiency