Demand Generation Manager, Industrials & Manufacturing

commercetools is seeking an Industry Marketing Manager to become an expert in the industrial manufacturing commerce landscape. You will own and execute the demand generation strategy for this vertical, partnering with sales and product marketing to drive pipeline and revenue growth. This role requires a data-driven approach to campaign management and optimization.

• Develop expertise in the industrial manufacturing commerce landscape
• Own and execute demand generation strategy for the Industrial Manufacturing vertical
• Partner with sales and ABM teams to define target accounts and pipeline goals
• Design and run multi-channel campaigns tailored to the buyer journey
• Drive pipeline targets and report on marketing's contribution to revenue
• Utilize data to test, measure, and optimize campaign performance