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Marketing Manager, Segment Marketing
T. Rowe Price
2 LocationsPosted Sep 11, 2026 · 3h ago$87k – $185k
Full-time$87k – $185kMid LevelHybrid
About this role
Develop and execute integrated marketing strategies to drive growth within key retirement market segments. This role requires deep knowledge of retirement plan products, distribution channels, and client needs to create targeted marketing plans and campaigns. You will collaborate with sales, product, and creative teams to strengthen market position and support asset growth objectives.
What we are looking for
6- Develop and execute marketing plans for retirement market segments
- Utilize market intelligence and sales feedback to refine positioning
- Lead marketing support for custom retirement plan solutions
- Plan and execute advisor-focused marketing campaigns
- Serve as marketing partner for Third Party Administrator (TPA) audiences
- Lead projects and provide marketing expertise to stakeholders
Work authorization
No visa sponsorship is available.
