Paid Advertising Strategist

Power Digital is seeking a Paid Advertising Strategist to own the execution, performance, and growth of client campaigns. This role involves managing paid social and paid media platforms, optimizing campaigns, handling client communication, and providing strategic insights. The ideal candidate will have a strong understanding of direct response marketing, e-commerce, and lead generation strategies.

• Own execution, performance, and growth of paid advertising campaigns
• Manage paid social and paid media platforms including Meta Ads, LinkedIn Ads, Google Ads
• Execute optimizations for performance improvements and manage client budgets
• Provide strategic communication, reporting, and insights to clients
• Develop expertise in campaign development, optimization, and full-funnel marketing