About this role
Workato is seeking a creative Field Marketing Manager in Seoul to develop and execute demand generation programs that build brand awareness and pipeline in the Korean market. You will be responsible for planning and executing a variety of marketing initiatives, including events, account-based marketing, content creation, and digital campaigns, acting as the voice of our brand to engage potential customers.
What we are looking for 6
- Develop and execute demand generation and lead generation marketing programs for the Korean region
- Plan and execute in-person and virtual events, webinars, and customer events
- Drive account-based marketing initiatives and content creation
- Manage integrated digital marketing campaigns across multiple channels
- Collaborate with Sales, SDRs, and Customer Success to build pipeline and accelerate deals
- Exceptional command of English and Korean, with strong copywriting and presentation skills