About this role

Prosper Health is seeking a Lifecycle Marketing Lead to own and scale the client journey across email, SMS, and other channels. This role involves defining strategy, designing experiments, optimizing the lifecycle platform, and creating compelling customer communications to drive engagement, retention, and growth. The ideal candidate is a strategic operator with strong analytical skills and a deep understanding of customer psychology.

What we are looking for

6

Own Prosper's lifecycle marketing strategy across all products
Design and execute structured experimentation for business outcomes
Operate and optimize the lifecycle platform (Customer.io)
Analyze and optimize key lifecycle metrics
Create compelling customer communications via email and SMS
Build scalable systems and processes for lifecycle marketing

Skills mentioned

1

SQL