Manager, Digital Marketing Youth and Young Adults

Manage digital marketing campaigns and website optimization for the Youth and Young Adults segment. This role involves executing strategies, improving user experience and conversion rates, enhancing SEO, and reporting on campaign performance. Collaborate with various stakeholders to achieve digital marketing objectives.

• Execute digital marketing campaigns and lead digital page builds
• Monitor and analyze digital marketing performance using analytics platforms
• Optimize digital funnels and enhance client experience
• Collaborate with cross-functional teams and stakeholders
• Support A/B testing, personalization, and SEO initiatives
• Manage website maintenance and performance reporting