Senior Device Sales Marketing Manager

Lead marketing strategy to drive device sales across retail, e-tail, and direct-to-consumer channels for Roku. This senior role partners closely with the Retail Sales and Strategy team to translate business goals into high-impact marketing programs that improve conversion rates and strengthen Roku's market presence.

• Own holistic marketing strategy and execution for major retail moments
• Serve as senior marketing counterpart to Retail Sales and Strategy leadership
• Develop and execute in-store merchandising and signage strategies
• Lead e-tail marketing strategy across key online retailers
• Spearhead A/B testing for product listings, promotions, and creative content
• Drive sales marketing on Roku.com with distinct value propositions