Senior Manager, Campaign Marketing

Aig is seeking a Senior Campaign Marketing Manager to lead campaign strategy and execution for North America Insurance. This role will define campaign approaches, manage workflows, and ensure measurable outcomes across various business lines. You will partner with marketing leads, manage junior staff, and leverage data-driven insights to optimize campaign performance.

• Serve as campaign strategy expert for North America Marketing
• Develop strategic campaign frameworks and audience segmentation
• Own and improve end-to-end campaign workflow processes
• Manage external agency relationships
• Track and report on campaign performance with data-driven insights
• Manage and mentor junior marketing campaign team member