Digital Marketing Manager (AEO & Paid Media Strategy)

Appier is seeking a Digital Marketing Manager to lead their Answer Engine Optimization (AEO) strategy for GenAI search engines and manage paid media campaigns on platforms like Meta and Google Ads. This role requires a data-driven individual with strong logical reasoning and project ownership skills to maximize organic visibility and drive performance growth.

• Lead AEO strategy for GenAI search engines
• Manage and optimize paid media campaigns (Meta, Google Ads)
• Develop AEO roadmaps and track KPIs
• Collaborate with Content and Product teams
• Analyze campaign performance and provide optimization strategies
• 3+ years of experience in SEO/Growth Marketing