Marketing Manager

As a Marketing Manager in Shanghai, you will drive portfolio growth and execute customer-centric marketing strategies for assigned product lines. You will lead go-to-market strategies, new product introductions, and develop annual marketing plans based on market analysis and consumer insights. This role requires creating compelling value propositions and optimizing portfolio positioning to enhance customer engagement and accelerate business performance.

• Drive go-to-market strategy and execution for product portfolios
• Lead new product introductions and launches
• Develop annual marketing and business plans
• Create compelling value propositions and optimize portfolio positioning
• Partner with sales and cross-functional stakeholders
• 7+ years of marketing experience in a multinational organization