Digital Marketing Strategist

CrossCountry Mortgage is seeking a Digital Marketing Strategist to execute and manage marketing programs across various channels, including digital and traditional media. This role involves collaborating with internal teams and external partners to build brand awareness, generate leads, and deepen customer relationships. The ideal candidate will have strong project management skills, meticulous attention to detail, and the ability to independently drive marketing initiatives from start to finish.

• Manage multi-channel marketing campaigns (paid media, CDP, direct mail)
• Execute and optimize digital marketing programs across Google Ads, Meta, and programmatic
• Analyze campaign performance and use data to identify opportunities
• Collaborate with internal teams and external vendors
• Lead Loan Officer-facing meetings and provide marketing guidance
• 3+ years of experience in digital marketing and campaign management