Marketing Manager

Dow is seeking a Marketing Manager in Seoul to drive strategic and tactical marketing initiatives for our Consumer Solutions division, focusing on the Mobility & Transportation market in South Korea. This role involves market analysis, opportunity identification, strategy development, and leading cross-functional teams to launch new products and initiatives, with a strong emphasis on sustainability and digital engagement.

• Perform market research and analysis on trends, customers, and competition
• Develop and execute regional marketing strategies and 4P plans
• Manage innovation portfolio and business cases for new product commercialization
• Lead cross-functional teams for effective marketing plan implementation
• Drive market initiatives including sustainability and digital engagement
• Develop regional pricing strategies and manage market floor prices