Head of Demand Generation (Temporary, 6 Months)

accessiBe is seeking a temporary Head of Demand Generation to cover a 6-month maternity leave. This hands-on role involves leading user acquisition, managing a significant paid media budget, and optimizing campaigns across multiple channels. You will drive incremental growth through experimentation and strategic execution, working closely with internal teams and external agencies.

• Manage $250K+/month paid UA budget across Google Ads, Meta, YouTube, LinkedIn
• Lead experimentation, CRO, A/B testing, and landing page optimization
• Own SEO strategy and execution, including emerging AEO practices
• Develop and execute webinar strategy end-to-end
• Hire, train, and manage a team of media experts
• Evaluate and evolve external media agency/vendor relationships