About this role

GlossGenius is seeking an Account Based Marketing (ABM) Manager to build and own their upmarket ABM strategy from the ground up. This role requires a strong understanding of AI-powered go-to-market workflows and the ability to design scalable personalization systems. You will collaborate closely with Sales and Product Marketing to drive pipeline growth in a hybrid, in-office environment.

What we are looking for

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Architect end-to-end ABM strategy including account selection, messaging, and channel mix
Design and deploy AI-powered campaign workflows for personalized outreach
Execute integrated multi-channel ABM campaigns
Track MQL pacing, pipeline contribution, and activation rates
Build and run structured A/B tests to inform strategy
Partner with Sales, RevOps, and Product Marketing for alignment

Skills mentioned

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Machine Learning