Senior Demand Generation Manager

Adyen is seeking a Senior Demand Generation Manager to lead multi-channel marketing campaigns for enterprise businesses in North America. This role focuses on translating business priorities into effective demand generation strategies, understanding target audiences, and collaborating with cross-functional teams to drive pipeline and revenue goals.

• Define and execute demand generation strategies in North America
• Develop deep understanding of target audiences and priority accounts
• Partner with product marketing, content, and creative teams
• Own campaign measurement and optimization
• 10+ years of marketing experience with enterprise audience focus
• Expert in leading cross-functional teams for campaign development