Federal Marketing Lead (Demand Gen)

HP is seeking a Federal Marketing Lead with a focus on demand generation to drive marketing initiatives within the federal sector. This role will be responsible for developing and executing strategies to increase demand for HP's products and services among government clients. The ideal candidate will have a strong understanding of the federal market and proven experience in demand generation campaigns.

• Develop and execute demand generation strategies for the federal market
• Drive marketing initiatives to increase demand for HP's federal offerings
• Collaborate with sales and marketing teams to achieve business objectives
• Analyze campaign performance and optimize for maximum ROI
• Manage marketing budgets and resources effectively