Content Hub Transformation Director

Lead the transformation of GSK's central content marketing hub to enhance quality, speed, and engagement. This role involves designing the hub's structure, managing vendor relationships, and integrating new capabilities like AI and modular content into the marketing ecosystem to drive business outcomes.

• Design and establish a global content marketing hub from scratch
• Lead RFP, vendor selection, contracting, and transition management
• Develop capability roadmap including AI and modular content
• Integrate hub processes into the E2E marketing workflow
• Drive market adoption and manage change across multiple regions
• Build performance frameworks and dashboards for content delivery