Manager Digital Marketing

Lead the digital marketing and content strategy for O'Reilly Auto Parts, managing a team and cross-functional collaborations. Develop, implement, and optimize digital marketing campaigns across all channels to drive traffic and improve website performance.

• Manage digital marketing campaign strategy, content, and delivery across SEM/SEO, social, paid search, display, email, local, and mobile
• Identify growth strategies and emerging technologies to optimize digital marketing spend
• Provide insights and recommendations for business growth
• Optimize website design, usability, and content for improved performance
• Collaborate with cross-functional teams including Creative, IT, and Merchandise
• Track and measure marketing performance metrics, reporting and optimizing based on results