Digital Marketing Manager

Mitratech is seeking a Paid Digital Marketing Manager to lead and scale paid digital strategies for their Workforce Compliance and HR Solutions. This hands-on role involves planning, executing, and optimizing paid programs across various channels to drive qualified demand and achieve pipeline and revenue goals. You will leverage AI-powered tools and data analytics to ensure programs are efficient, effective, and aligned with business priorities in a B2B SaaS environment.

• Develop and execute paid digital marketing strategies across search, social, display, and B2B platforms
• Own channel-level budgeting, forecasting, and performance optimization
• Leverage AI-powered tools for bidding, audience targeting, and optimization
• Analyze campaign performance, identify insights, and present recommendations to leadership
• Collaborate with product marketing, sales, and revenue operations teams
• 4-6 years of B2B SaaS paid digital marketing experience