Social Media & Influencer Manager, North America

Groupon is seeking a Social Media & Influencer Manager to lead their North American organic social channels and influencer program. This role involves managing the end-to-end influencer lifecycle, including sourcing, contracts, budget, and performance tracking, as well as directing organic social content strategy across platforms like TikTok, Instagram, and YouTube. The ideal candidate will leverage data to make decisions and utilize AI-native tools in their work.

• Manage North America influencer and creator program end-to-end
• Own budget, ambassador roster, and performance tracking
• Direct organic social strategy across TikTok, Instagram, and YouTube
• Utilize AI-native generative tools for content creation
• Lead and coach a team of two
• Analyze performance data to drive decisions and report to CMO