About this role

Happen Bank is seeking a Marketing Automation Manager to own the end-to-end execution of multi-channel customer journeys across email, SMS, and push notifications. You will be responsible for building, testing, and delivering reliable outbound marketing experiences, while also evolving our marketing capabilities towards scalable automation and strengthening journey architecture and deliverability strategies.

What we are looking for

6

Own end-to-end build and execution of multi-channel customer journeys in SFMC
Design and maintain scalable journey architecture and data flows
Drive deliverability strategy and reputation management
Build responsive, on-brand email templates with personalized content
Write and execute SQL-based segmentation and audience logic
Partner with Data and Platform teams to strengthen automation architecture

Skills mentioned

1

SQL