Open role
Bundle Growth Senior Manager
1001 Walt Disney Parks and Resorts U.S., Inc.
New York, NY, USAPosted Jul 16, 2026 · 4h ago$121k – $162k
Full-time$121k – $162kSeniorOn-siteMedia
About this role
Lead the strategic development and cross-functional activation of bundle and add-on offerings across the customer journey, with a focus on integrating NFL Network/NFL+ Premium into broader DTC bundles like ESPN Unlimited. Define marketing strategies, ensure compelling consumer experiences, and drive DTC success for bundle go-to-market strategies.
What we are looking for
6- Lead marketing strategies for bundle and add-on positioning
- Define integration of key bundle components into subscriber value proposition
- Build scalable frameworks for bundle marketing across lifecycle efforts
- Develop marketing strategy for bundle and add-on communication across channels
- Partner on media/audience prioritization strategy
- Serve as strategic partner for NFL-related offerings integration
