Senior Manager, Digital Marketing (temporary maternity cover)

Thunes is seeking a Senior Digital Marketing Manager in Barcelona for a temporary maternity cover position. This role will lead and scale digital marketing initiatives, focusing on paid media strategy, email nurture campaigns, lead scoring, and performance reporting. The ideal candidate will drive awareness, engagement, and demand across target audiences.

• Lead paid media strategy and execution, focusing on LinkedIn campaigns
• Own multi-channel email nurture campaigns
• Implement lead scoring frameworks for sales prioritization
• Collaborate with SEO and website agencies for optimization
• Own KPI reporting and dashboards for digital channels
• Partner with Sales, Product, and Marketing teams