Vice President, Integrated Marketing

Highwire is seeking a Vice President of Integrated Marketing to lead strategic marketing initiatives for client accounts. This role involves building client relationships, developing integrated campaigns across content, creative, and social, and overseeing project execution to achieve client business objectives.

• Serve as primary strategic point of contact for key client accounts
• Develop integrated marketing strategies and full-funnel campaign plans
• Collaborate with clients to understand business objectives and translate into strategies
• Brief and collaborate with internal content, creative, and production teams
• Oversee project management and ensure alignment with client expectations
• Monitor campaign performance and provide optimization recommendations