Marketing Specialist – Content and Insights

Join Crystal Mountain as a Marketing Specialist focused on Content and Insights. You will be the central point for our content strategy and analytics, transforming data into actionable insights to drive marketing decisions. This role is perfect for a curious, organized, and data-savvy individual passionate about understanding guest behavior and optimizing marketing performance in a unique mountain environment.

• Manage integrated marketing content calendar
• Develop and maintain marketing performance dashboards and reports
• Aggregate data from various channels (web, CRM, social, paid media)
• Analyze marketing performance against KPIs and objectives
• Identify trends, opportunities, and areas for deeper analysis
• Present findings to leadership and cross-functional teams