About this role
Staffbase is seeking an innovative ABM Manager to build and execute strategic account-based marketing programs across the Americas. You will act as a growth architect, leveraging customer insights, intent data, and AI automation to penetrate key accounts and accelerate revenue growth. This role blends strategic thinking with creative execution, partnering closely with Sales to drive measurable outcomes in pipeline and retention.
What we are looking for 6
- Develop and execute 1:1 and 1:few ABM programs for strategic accounts in the Americas
- Create ABM playbooks using intent data, tech stack insights, and market intelligence
- Partner with Sales, SDRs, and CSMs to develop joint account plans and ensure coordinated follow-up
- Design multi-touch campaigns blending paid media, email, LinkedIn, direct mail, and events
- Utilize AI for workflow optimization, account insights, messaging, and performance measurement
- Track and report on ABM program impact on engagement, pipeline, and revenue