Senior Manager, Integrated Marketing

Maesa, a beauty company, seeks a Senior Manager of Integrated Marketing to lead social, influencer, and digital marketing strategies. This role focuses on building brand equity, engaging consumers, and driving growth through compelling, insight-driven programs across various channels. The ideal candidate is a strategic, creative, and data-driven marketer with a strong understanding of the beauty and social media landscape.

• Develop and execute integrated social, influencer, and digital marketing strategies
• Build brand equity, deepen consumer engagement, and drive business growth
• Own social and influencer strategy end-to-end
• Identify new opportunities for cultural relevance and consumer reach
• Translate insights and trends into impactful marketing programs
• Manage social media strategy, content calendar, and paid social activation