Marketing Content Specialist

As a Marketing Content Specialist, you will translate marketing strategies into compelling content across digital and print platforms. You'll be a strategic storyteller, crafting messages that resonate with advisors and clients throughout their journey. This role involves collaborating with internal partners to elevate marketing efforts through consistent, audience-focused communications.

• Develop content for various channels including email, web, social, and video
• Translate complex business and product information into clear, engaging content
• Ensure content aligns with the Sun Life brand voice and values
• Manage content initiatives from brief to delivery, including planning and scheduling
• Utilize audience insights and performance data to refine content strategies
• Collaborate with designers, subject matter experts, and internal partners