Strategic Marketing Manager

Repligen is seeking a Strategic Marketing Manager to develop and execute global marketing strategies for our chromatography portfolio. You will translate complex technologies into customer-focused value propositions and drive demand generation through multi-channel campaigns. This role requires close collaboration with cross-functional teams to achieve measurable campaign outcomes and support the production of life-changing biologic drugs.

• Develop and execute global marketing plans for chromatography portfolio
• Lead multi-channel campaigns for demand generation and pipeline growth
• Translate technical capabilities into clear, customer-focused value propositions
• Create high-impact content across digital, web, events, and sales enablement
• Collaborate with Product Management, Commercial, and Digital teams
• Track performance using KPIs and optimize campaigns for effectiveness