Director Digital Marketing

Lifespace Communities is seeking a Director of Marketing Demand Generation to lead and execute strategies that drive qualified leads and support sales growth. This role will be responsible for developing and managing integrated marketing campaigns across various channels to achieve business objectives. The ideal candidate will have a strong background in demand generation, digital marketing, and campaign management within the healthcare or senior living sector.

• Lead demand generation strategies and campaigns
• Drive qualified leads to support sales growth
• Manage integrated marketing initiatives
• Analyze campaign performance and optimize for ROI
• Collaborate with sales and marketing teams
• Develop and execute digital marketing plans