Marketing Manager - Events

As the Channel Marketing Manager – Events, you will be the strategic and executional lead for event marketing initiatives across Highspring and Vaco by Highspring brands. You will be responsible for the end-to-end planning, execution, and optimization of impactful events, conferences, and trade shows to drive brand visibility, lead generation, and customer engagement. This role requires a proactive individual with a proven track record in event strategy and execution within a B2B environment.

• Lead end-to-end planning, execution, and optimization of event marketing initiatives
• Develop and execute multi-channel event promotion strategies
• Manage employee engagement and executive thought leadership at events
• Analyze event performance metrics to inform future strategies
• 3+ years of experience in events marketing, preferably in B2B
• Familiarity with event marketing platforms and social media best practices